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bes españa phf

BES PHF STYLING


BES Professional Hair Fashion is a range of styling products created exclusively by BES Beauty & Science for the most demanding stylists—a true expression of beauty, style and elegance. The range contains argan oil, passion fruit extract and panthenol. BES Professional Hair Fashion represents a new concept in hair fashion, while also protecting, strengthening and adding structure to the hair.
It consists of specific products specially formulated to give stylists maximum creative freedom and a wide choice, allowing them to select the product best suited to the nature of the hair being treated and achieve the desired look. Another important advantage for stylists is the option to combine certain products in order to create different effects in terms of hold, beauty and well-being, thanks to the active ingredients contained in the formulas. Argan oil is a valuable substance rich in linoleic acid and vitamin E, which help stimulate the vital functions of skin cells and maintain the ideal hydrolipidic balance of the hair—essential for its strength and beauty. Passion fruit is an exotic fruit containing vitamins A and B12, proteins, phosphorus and iron, which nourish and support the hair.
Panthenol, also known as provitamin B5, strengthens the hair and enhances its shine, while moisturising and protecting the scalp. The Professional Hair Fashion range consists of finishing products with outstanding cosmetic properties that respect and protect the hair. Its fragrance provides a refreshing and natural sensation.

12 Actions

12-in-1 MASK SPRAY

150 ml

DELIVERS 12 BENEFITS IN A SINGLE APPLICATION:
◊ Hydrates and softens the hair fibre without weighing it down or leaving it greasy.
◊ Deeply nourishes the hair and helps prevent signs of hair ageing.
◊ Leaves the hair soft and silky to the touch.
◊ Improves manageability and gives the hair greater fluidity and movement.
◊ Provides a toning and strengthening action.
◊ Eliminates frizz and protects the hair against humidity.
◊ Rebuilds the hair fibre with a restorative and strengthening action.
◊ Provides thermal protection during styling with hairdryers, straighteners or curling irons.
◊ Enhances the luminosity and shine of the colour.
◊ Helps prevent and reduce the formation of split ends.
◊ Seals the cuticle and helps prevent knots.
◊ Conditions, detangles and softens the hair.



Shape - Volume - Hold

STYLING HAIR SPRAY – NO GAS

300 ml

ECO-FRIENDLY STRONG-HOLD HAIRSPRAY.

◊ A formula suitable for all hair types and styling needs:

Ideal for SHAPING, ADDING VOLUME and HOLDING the hair naturally, flexibly and for long-lasting results.

◊ Provides maximum shine, elasticity and protection. Adds volume and support.

◊ Brushes out easily without leaving a stiff or glassy finish.

◊ Perfect for any hairstyle: smooth, curly or creative. Shapes and styles all hair types elegantly without weighing the hair down.

◊ Allows easy restyling without drying out the hair and leaves a pleasant fragrance.

◊ Dries quickly and can be removed with just a few brush strokes. 



Volumen

TEXTURZING & VOLUMIZING MOUSSE

250 ml

Provides exceptional VOLUME and body, giving the hair a fuller, denser and healthier-looking appearance.

◊ This spray not only provides support with an extra-strong hold that lasts for hours, but also adds body without weighing down or overloading the hair, leaving it feeling light and natural.

◊ It also contains argan oil, a highly valued ingredient in hair care, rich in linoleic acid and vitamin E.

◊ These essential nutrients help stimulate the vital functions of scalp cells and contribute to maintaining an optimal hydrolipidic balance, which is essential for preserving the hair’s strength, flexibility and beauty.

DIRECTIONS FOR USE: Shake well before use and spray evenly from a distance of approximately 25 cm.



Adds shine and smooths

FRIZZ CONTROL

100 ml

This product delivers exceptional shine, effectively detangles the hair and smooths its texture.

◊ Thanks to its powerful anti-frizz action, it significantly reduces static electricity, keeping the hair disciplined and under control throughout the day, regardless of the weather or humidity levels.

◊ Excellent as a protective barrier when using heat-styling tools such as straighteners or curling irons.

◊ This product acts as a protective shield that preserves the hair’s natural texture and structure, helping to prevent heat damage and maintain a healthy, natural appearance even after exposure to high temperatures.

DIRECTIONS FOR USE:

This is a versatile dual-action product. Apply to damp hair to make detangling easier and ensure effortless styling, leaving the hair soft and manageable.


Flex

STYLING HAIR SPRAY

400 ml

STYLING HAIR SPRAY defines the hairstyle with flexible hold, providing shape and structure without weighing the hair down or making it excessively stiff. Thanks to its special high-quality resins, this spray creates a strong, long-lasting bond, ensuring a flawless and durable finish even in highly humid conditions.

◊ Suitable for all hair types, from straight to curly, it delivers a natural and manageable result. Its practical hand-operated dispenser also allows for greater application precision, ensuring that the product is distributed exactly where needed, without unnecessary dispersion or visible residue.

◊ This product is ideal for those seeking long-lasting hold without compromising the softness of the hair.

DIRECTIONS FOR USE: Spray from a distance of approximately 25 cm.



Hold

SHAPER GLUE

250 ml

Next-generation gel that holds the hair in place and extends the life of the hairstyle, creating an extraordinary and unconventional look.

◊ Its advanced formula ensures perfect separation of the hair strands, providing long-lasting performance and firm hold.

◊ Thanks to its wet-look effect, the gel delivers glossy definition and a smooth texture, making it ideal for modern and bold styles.

◊ This product protects the hair from environmental humidity, helping the hairstyle remain intact for longer.

DIRECTIONS FOR USE: Distribute the product evenly through damp or dry hair, ensuring full coverage for the best results.

Style with a hairdryer for a professional finish, or allow the hair to dry naturally for a relaxed and fresh look.


Protection During Cutting

CUTTING POTION

500 ml

This product gives the hair unique RESISTANCE and ensures maximum precision during cutting, while protecting the blade edge and extending the lifespan of cutting tools.

◊ Provides exceptional resistance to the hair, making precise cutting easier while protecting the blade edge. It also supports the drying process without the need for additional products.

◊ It also provides extra support during blow-drying, allowing for a more professional finish without the need to apply additional products to maintain the desired structure.

DIRECTIONS FOR USE: Apply the product to damp hair to retain moisture until the end of the haircut, ensuring a manageable texture and making it easier to create precise lines. It gives the stylist a clearer view of the cutting line and eliminates the need for additional products, streamlining the process and helping to achieve a polished, natural-looking result.



Curl Activation

CURL ACTIVATOR

200 ml

This cream-gel is ideal for enhancing the natural texture of curly hair, providing long-lasting hydration and helping to prevent frizz.

◊ Its lightweight formula allows curls to retain their shape without being weighed down, delivering effective control and a well-defined finish.

◊ It also protects each strand from dryness and external damage, helping to preserve the hair’s natural softness.

◊ Provides elasticity and shine, creating a fresh, vibrant look.

◊ Perfect for all curl types, from soft waves to more defined curls, it helps keep the hair manageable and flexible throughout the day.

DIRECTIONS FOR USE: Apply the product between your fingers and work it through damp hair, distributing it evenly from roots to ends.


Strong Hold

DYNAMIC INVISIBLE STRONG

500 ml

This is a STRONG-HOLD spray designed to provide firm, long-lasting control without leaving any visible residue. Its innovative formula allows for precise and even application while minimising unnecessary product dispersion.

◊ Thanks to its special polymers, it delivers resistant hold that keeps the hairstyle in place even in highly humid conditions. It is suitable for all hair types and dries quickly, creating a natural, flexible finish without weighing the hair down.

DIRECTIONS FOR USE: Make sure the hair is completely dry before application. Hold the spray approximately 25 cm away from the hair.

Spray evenly over the entire head or onto specific sections, depending on the desired style.

◊ This spray is ideal for those seeking strong hold while maintaining a natural-looking finish.



Volume and Definition

FIBER FLUID

250 ml

This is a flexible and workable product that creates a natural effect.

Giving the hair maximum volume and body without weighing it down.

◊ It also helps the style remain intact for longer, protecting against humidity and frizz even in adverse weather conditions.

◊ This product is perfect for those seeking a balance between control and softness, allowing the hair to retain its movement and flexibility without losing definition.

◊ It also has a rich, consistent texture that improves manageability, providing medium hold to maintain shape without compromising softness.

DIRECTIONS FOR USE:

Apply to damp hair for maximum volume, adding body from roots to ends.


Shine and Volume

dinamic mousse volume 300ml bes phf styling

DYNAMIC MOUSSE VOLUME

300 ml

Creamy volumising, conditioning and protective mousse for sensitised hair.


◊ This product adds shine, body and volume, providing gentle and delicate support.


◊ Ideal for the care of fragile or chemically treated hair.


DIRECTIONS FOR USE: Shake the can well before use and dispense the appropriate amount of mousse into the palm of your hand.


◊ Apply evenly to freshly washed, towel-dried hair, ensuring uniform distribution.

◊ Then style as desired for a flawless finish.



Restores Shine

extreme shine bes phf styling 100ml

EXTREME SHINE

100 ml

This product is particularly suitable for dry and damaged hair, offering an effective solution to restore its shine and vitality.

◊ It also acts as a protective barrier against humidity, helping to keep the hair manageable with a flawless finish.

◊ Its advanced formula deeply nourishes each strand, leaving the hair looking healthy and radiant.

DIRECTIONS FOR USE:
Spray from a distance of approximately 30 cm over the finished hairstyle to achieve maximum shine and a professional finish.

◊ For optimal results, apply the product evenly, ensuring full coverage of the hair.



Volume and Nourishment

soporte de raices mousse 300ml bes phf spain

ROOT SUPPORT

300 ml

Volumising and nourishing mousse with a delicate, lightweight texture that does not weigh the hair down.

◊ This mousse is ideal even for the finest hair, as it adds thickness and body from the roots while providing deep, long-lasting support.


◊ Its quick-drying formula allows for easy, effortless styling while keeping the hair in place throughout the day.

DIRECTIONS FOR USE:

Shake the can well before use and dispense the appropriate amount of product into the palm of your hand.

◊ Apply evenly from roots to ends on freshly washed, towel-dried hair.

◊ Then style as desired to achieve a natural, voluminous finish.



Shine and Protection

gloss therapy bes phf styling 100ml

GLOSS THERAPY

50 ml

This product delivers a high concentration of shine and care, visibly improving the hair’s appearance and texture from the very first application.

◊ It also protects the hair against external factors that may cause damage, such as pollution and humidity, helping it remain healthy-looking and radiant throughout the day.

DIRECTIONS FOR USE: This is a dual-action product:

◊ For a smooth and silky result, apply to damp hair and then blow-dry.

◊ For a shiny, smooth and lightweight finish, apply a small amount of product to dry hair.

◊ When used on curly hair, it enhances the natural appearance of the waves.



Structure and Definition

SCULPTING POMADE

50 ml
sculpting pomade bes phf

Provides structure and definition while leaving the hair flexible and easy to shape. Ideal for creating extreme styles. Delivers a long-lasting finish that keeps the hairstyle intact for hours.

◊ Its unique formula works on different hair types, from straight to curly, providing complete control without leaving residue. Perfect for those seeking creativity and precision in every style.

DIRECTIONS FOR USE:

This is a dual-action product. When applied to dry hair, it creates a satin finish with light hold.

◊ For longer-lasting style retention, apply to damp hair.



Coverage and Hold

bes in black gel phf linea

BES IN BLACK

170 ml

Naturally conceals and holds white or grey hair in place for a more youthful look.

◊ Provides even coverage that enhances the hair’s natural colour, delivering a flawless finish.

◊ Neutralises yellow tones without staining and protects against external factors such as sunlight and pollution.

◊ Its lightweight formula rinses out easily and leaves no residue, ensuring a comfortable and hassle-free experience.

◊ Ideal for those seeking a well-groomed, rejuvenated style with every application.

DIRECTIONS FOR USE: Place a sufficient amount of gel in the palms of your hands and distribute it evenly through damp or dry hair, creating the desired style.



Styling and Protection

SCULPTING POMADE

50 ml
sculpting pomade bes phf

This is a medium-strong matte-effect styling paste, ideal for shaping, separating, defining and enhancing curls. It contains a UV filter, providing additional protection against sun damage.

◊ Its special formula ensures long-lasting hold without leaving visible residue, making it perfect for styles that need to last.

◊ Its texture allows for even application, making styling easier and providing complete control to keep the hairstyle intact throughout the day.

DIRECTIONS FOR USE: To create volume, texture and support, apply at the roots with a brush and continue blow-drying. For special effects, apply to individual sections or to the ends.



Natural Hold

bes water wax

WATER WAX

100 ml

◊ Water-based modelling wax with a natural finish. An ultra-lightweight wax designed to hold, shape and protect the hair. Creates the desired look without drying out, greasing or weighing the hair down.

DIRECTIONS FOR USE: Apply as desired to damp or dry hair.



BES IN SPAIN

"5 ELEMENT BES SPAIN S.L." is the official representative of the Italian brand "BES" in Spain.

Welcome to the team of professionals!


Monday to Friday:  from 10.00h  -  14.00h;  from 17.30h till 20.30h;  Saturdays from10.00h a 14.00h. Tlf: 677 331 627.

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